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product packaging
Are you dead? You might just be tired. This new and deadly coffee brand to bring you back to life. Witty, dark humour
and spooky imagery are the driving forces behind the coffee brand. This product is meant to represent the exhaustion
and burn out felt from keeping up with everyday life. A vampire, skeleton and zombie are rendered on the product packaging with engaging colours and imperfect illustrations to further emphasize a battered life. Coffee cups are
rendered in their eyes to look like pupils, a dreamy stare at necessary fuel.
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